This Impact! Live Listening and Learning Session is a collaborative web-based community leader and stakeholder education effort between Matt Probst, PA-C and Michelle Rathman, President and CEO of Impact! Communications, Inc., and host of Rural Matters Podcast.
Rural America During a Pandemic
Different Crisis Same Challenges
COVID-19 is a global health crisis, unlike any other in over 100 years. As the virus began to wreak havoc in America’s cities, many rural leaders from health, education, business, economic, and civic sectors braced themselves for impact because they understood what was coming. A pandemic packed with overwhelming hardship that other places in America would not experience.
Rural America is especially vulnerable to a population health crisis. It has been battling an opioid epidemic, persistent poverty, joblessness, closing hospitals, lack of broadband, food insecurity, and other inequalities for decades. What will be the full impact of a highly infectious virus on rural populations under these conditions without a coordinated, well-sourced response plan?
With all the uncertainty and harder times to come looming, there is a remarkable group of rural community leaders that organized to meet the mammoth challenges of the moment together, and they did so before coronavirus arrived.
The book that inspired a rural primary care provider to build a coalition to fight COVID-19.
100% Community
From the authors of Anna, Age Eight: The data-driven prevention of childhood trauma and maltreatment, Katherine Ortega Courtney, PhD and Dominic Cappello’s new book 100% Community: Ensuring 10 Vital Services for Surviving and Thriving is a comprehensive guide for ensuring that all states, cities and communities become crisis-proof. 100% Community demonstrates how leaders can, and are right now, ensuring that ten vital services in their communities are fully working and accessible. Ortega Courtney and Cappello call these services that no one can do without, the “surviving services.” These begin with accessible medical care and include behavioral health care, safe housing, secure food and transport to vital services. “Everyone thrives! That’s the big picture and we get there through unprecedented collaboration, courage and creativity. The 100% Community is a framework that is guided by data and empowered by technology and collaboration. With alignment of all local leadership, both elected and informal, each county can become an engine for local problem-solving to ensure all residents are healthy, safe and resilient.”
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Meet Matt Probst, PA-C
100% Community San Miguel Community Organizer
Matt Probst, PA-C is the medical director of El Centro Family Health serving northern New Mexico, featured in the documentary The Providers, and is serving as the 100% Community San Miguel County community organizer. Matt read 100% Community and took on the mission with his community to help put an end to childhood trauma. What they got was a playbook for a pandemic. 100% Community San Miguel was already organized and mobilized and what they’ve been able to accomplish during the pandemic is nothing short of remarkable. How they are responding to COVID-19 can teach rural counties across the country a lot about moving from crisis to community, all in it together!
LISTEN NOWThe following is an excerpt from Matt’s Foreword from the newest edition of 100% Community.
A Response and Recovery Plan that is Right Sized for Rural
Join the authors of 100% Community, members of the San Miguel COVID-19 response team, and Matt Probst, PA-C, as they share details about San Miguel’s journey to creating a small town yet massive community coalition to combat coronavirus and the devastation it brings beyond a health crisis.
Authors, Dominic Cappello and Katherine Ortega Courtney, PhD, will discuss the origin of their book and explain the premise of the second edition and what they hope it will do to help aid rural counties across the country through COVID-19 and beyond.
LISTEN NOW- Discover the strategies for organizing a 100% Community initiative
- Explore the process for recruiting and committing community stakeholders
- Learn how San Miguel County adapted their plan from addressing childhood to responding to COVID-19
- Hear from frontline community leaders about their daily, weekly, monthly plans, goals, and accomplishments.
Who Should Register?
Civic Leaders | Public, Mental, and Behavioral Health Professionals | City and County Managers | Higher Education and School Superintendents | Transportation, Housing and Food Agencies
About the Event Hosts
Michelle Rathman is the President & CEO of Impact! Communications, Inc., Impact! is a leader in healthcare strategy and communications specializing in critical access and rural health systems, hospitals, clinics, and provider practices. She is also a speaker and facilitator, as well as the host of Rural Matters, the nation’s leading podcast that aims to increase awareness, inform discussion, and promote intelligent dialogue on the most important issues facing rural stakeholders today. Michelle met Matt Probst, PA-C during her work with the National Organization of State Offices of Rural Health for National Rural Health Day 2019. When Matt shared is 100% Community San Miquel County news with her, she felt that every rural community would benefit from learning what he and his collaborators were doing to respond to COVID-19. Michelle will guide this ImpactLive discussion featuring Matt Probst, authors, Dominic Cappello and Katherine Ortega Courtney, PhD, Sheriff Chris Lopez, 100% San Miguel co-director, Senator Pete Campos, and Kim Blea, Dean of Students at the New Mexico Highlands University, all key 100% Community San Miguel County partners.
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Add Your Voice to the Conversation
Impact! Communications Inc., thanks the following organizations for sharing information about this rural leadership and community stakeholder event.
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